Comment on ‘I already pay for Apple News+’

$10 per month all-you-can-eat from 300-plus publishers

Source: The danger of ‘I already pay for Apple News+’ | TechCrunch

 

Apple News+ sounds a lot more like Netflix in its early years to me. Over time, when publishers realize that “yes, this is indeed a losing proposition for us, in favor of the customer”, they’ll either launch their own similar services, or threaten to pull out of News+, or throw tantrums, which will mean a slowly increasing cost of News+ over time.

The problem here, that Netflix must respect and Apple won’t, is that news is not a single source thing for the most part. If there’s an in-depth report that people want, but only Bloomberg provides, then Apple will either need Bloomberg (just like Netflix needs Friends), or will have to provide à la carte options the way Hulu does. But for most other news, if I can’t get it from publisher A, then I’ll just read Newspaper B’s report. Apple is making it easier for customers to ignore who the source is, just like Facebook did and Google AMP does. Good for consumers, bad for brand recognition.

Yes, this will open up a new avenue for some, and will be great for customers, and will break niche storytellers (of the LongReads types) and also big newsrooms. But you can’t blame Apple on capitalizing on a broken market. They’ve had a long time to fix this. So many business models have come and gone, from Better Ads, to services that allowed people to pay a monthly fee for ad-free experiences on a set of participating sites, to stupid stuff like Adblocker Blocker. The industry has fumbled through everything but collaborating and making their own version of News+ where they wouldn’t have had to pay Apple fifty cents on the dollar.

Just like Netflix broke an already dying business, and reinvented the way we consume TV, News+ is poised to do the same. Thing is, the innovation cycle has sped up this time and you’ll be seeing News+ competitors as early as next year. First, it’ll be half-assed attempts by Samsung, Microsoft, or Google, and then publishers themselves, who will shoot themselves in the foot by giving customers limited options (one reason I’m not subscribed to online services like CBS). What’s worth seeing is if they’re able to band together and learn something from this experience.

Apple acquired the magazine industry’s self-distribution app Texture a year ago

I was looking at solutions around this some time ago (just idle browsing, mind you) and realized that Apple had bought Texture and done nothing with it. The News app is not a natural extension of what Texture did, but News+ is. Good for them.

More than anything, it seems that Apple wanted to build a product around magazines for iPad consumers, and news media was an afterthought that just happened to be in need. When Apple announced News+, I thought it was the opposite, but the Texture explanation makes sense.

That means those magazines are likely to absorb a ton of taps and engagement time before users even make it to the WSJ, which will then only score few cents per reader.

I don’t know how Netflix pays their sources, but this is how Spotify pays theirs. As a consumer of Indian music, I have to push Spotify’s constant prattle of American artists aside to get to the music I want to listen to. But thems the chops. If publishers want more engagement, they need to now build a better relationship with Apple. This means the smaller ones will absolutely suffer. They should keep out of News+

 

Reuters takes offense at hacked apps in iOS

It is unclear how much revenue the pirate distributors are siphoning away from Apple and legitimate app makers.

Source: Software pirates use Apple tech to put hacked apps on iPhones | Reuters

It’s taken a long time and another massive Facebook privacy scandal for the news media to discover this underbelly of hacked apps chugging along happily due to Apple’s Enterprise Apps program.

I’ve used one on and off – Instagram++

I must say, it’s a liberating experience – I see no ads on Instagram, I see no random “Suggested Friends to Follow” crap.

I had to resort to this because my Instagram experience is vastly worse off than my wife’s and my friends’. I see, on average, 3x more ads on Instagram than others around me. How many ads does my wife see? None.

So to my mind, using Instagram++ makes perfect sense. If I can hack my way to a better UX, why shouldn’t I? It’s the same as using an adblocker.

I don’t support piracy of services. There’s no legit reason to not pay for Spotify.

As for hacked games, well, cheats and hacks have always existed, and will continue to exist, despite the alarmed voice of this Reuters article.

Also, the article got one thing wrong – I’ve observed Apple kick out the Enterprise cert almost once a month, sometimes two or three times a month. They seem to make it sound as if Reuters alerting Apple was the only thing that forced Apple into action.

They’re very much aware of the problem and can’t or won’t do much about it. Talking about it as if it’s the end of the App Store is just noise.

As for how much revenue these services generate? Not close to enough. They do seem to have a comfortable existence, and so might be able to get around Apple’s 2FA proposal by just buying a bunch of phone numbers in China. But do they run a massive profit? You bet that if they did, Apple would be all over them.

This is the same as the jailbreak community in some senses – only a small percentage of users are actually trusting these services not to misuse the extensive powers that Enterprise certs give them. Out of that small percentage, a further small percent is paying for it.

It’s sad that large companies like Facebook pulling the shit that they do often also bring to light little players that are just trying to provide a good service to users.

Now, the technical aspect of this – Instagram++ is available online for download as an IPA if you want to use your own developer account. If you don’t have a dev account, Apple now allows side-loading, but it is a cumbersome process that expires after 7 days. Apple’s earlier sideloading used to be 30 days. When Apple made it free for everyone to sideload (not just if you’re a $99/year paying developer), they reduced the time frame of the cert to 7 days, which in my mind is a total d*ck move.

If Apple really wants to combat Enterprise cert misuse while letting users do whatever they want with their systems, they can just legitimize sideloading and let me choose when my cert would expire, but Apple isn’t that generous.

Till a good solution presents itself, services like TweakBox, Tutu, and AppValley will continue to operate by hook or by crook. So be it.

VRL – The Virtual Record Label

Most of us know what an MVNO is. For those who don’t, an MVNO is a Mobile Virtual Network Operator – a company that doesn’t known any mobile phone network of it’s own, but piggybacks on someone else’s network and simply puts their own branding on top of it. US MVNOs that I am aware of are FreedomPop, Boost Mobile and Cricket Wireless. They all resell AT&T or Sprint’s network under their own labels. This is a good business because it fosters competition while still providing best-in-class facilities to consumers. Of course, the profits of the MVNOs go in part to the parent Network Operator, because they are essentially leasing out their network to these smaller companies.

We’ve looked at online music streaming companies as libraries of music. In our minds, Spotify, Rdio, Pandora and Google Play are subscription services where users pay a monthly fee to listen to any music in the entire collection, instead of buying the music personally. Of course, the trade-off is that you never own the music, no matter how long you pay for the service. Thus, the ‘library’ analogy works and we tend to think of these services as places to ‘borrow’ music. Obviously, since we’re ‘borrowing’ music, we’re not paying full price for it and so the music industry has this big complaint that streaming doesn’t pay the bills. That makes sense. Where they were selling CDs at ridiculous profit margins and the only ‘free music’ people ever heard was on the radio, record labels are now contending with super cheap single-song sales and even cheaper streaming services.

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