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On the price of the new Apple Watch Braided Band

I missed watching the Apple event live yesterday. Late in the evening, I looked at my phone and realized that I’d missed a notification. As I browsed YouTube to find an appropriate explainer video to watch, I also messaged my brother to ask if he’d seen the event.

I settled to watch the official video from Apple. Of course, I didn’t want to sit through the whole thing, but their human interest stories in the beginning are always nice. Most of the times, these stories help Apple get a theme across. But this time, I noticed one that was out of place – one of the participants talked about their diabetes and how the Apple Watch helps them somehow. This story would have been a great preface to if/when Apple releases a watch with a glucose monitor. If they’re able to miniaturize a transdermal glucose monitor, and launch it without unnecessary health insurance companies in the way, that there would be a great sell and a true service to people with diabetes!

But till that happens, look, new watch bands!

My brother replied that he didn’t see it live, and then followed it up with this ridiculously succinct summary of the event –

New watch, cheaper watch, cheap ipad, new straps, new bundled service with multiple tiers

nipun khanna

No surprises there, I guess, other than the new straps/bands.

I stopped watching the video and we got to discussing the Solo Loop and the Braided Solo Loop. He rued that the braided will cost a hundred dollars. I joked that soon there will be Amazon knockoffs priced at twenty five dollars. Then I jokingly plugged the name into Amazon.

😱

Introducing to you, the Tefeca Colorful Braided Elastic Compatible/Replacement Band for Apple Watch! It’s priced at, you guessed it, twenty five bucks!

But that’s not the best part. THE best part (found by my brother), if you scroll down that Amazon product page, is that this band was first made available on September 6, 2019. So who stole from whom? Did Chinese manufacturers get wind of this upcoming accessory way back when and started producing it a year ahead? Did someone at Apple see this, buy it, love it, and decide to pirate it? I don’t know the answer, but it’s awesome!

The other day, my wife was showing me her iPhone leather case. It’s her first official case, and the one she’s proudly had on her phone for a long time, though she’s had other cases for a longer duration. But it’s also her first case to actually fall apart. The outer covering slowly started peeling away and is almost ruined now, to the point that it’s ugly and almost destroyed.

Official Apple accessories are not something they’re particularly good at. Their cables get ruined easily and are better replaced by Anker braided cables, their wired earphones were always too easy to tangle, and their iPad smart cases are always overpriced and under-performing. So if you’re going to ask me to buy a $100 band that I can absolutely get for $25 outside, I’ll go for the latter.

What do you think?

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